lunya ooh displays
Out of home advertising (OOH) is a form of advertising that can be found outside of a consumer's home. Traditionally this includes everything from billboards to bus shelters, benches, and everything in-between. The Lunya OOH pieces below are a collection of window displays at the front of SOHO House New York City and also a large wall wrap in Williamsburg in Brooklyn to promote their bestselling silk loungewear set and holiday 2022 favorites. The JLo Beauty window displays pieces are to promote the brand launch at Sephora 5th Avenue in New York City.
The most beautiful part in concepting and creating these OOH pieces was getting to work with a team of very talented people in the process. From engaging copy to stunning photography and exacting creative direction, every piece was a labor of love and I’m humbled to collaborate with such creative minds.